You are here  is a temporary intervention playfully exploring the idea of orientation and navigation in abstract representations of landscapes. 

The blimp-sized inflatable arrow takes the traditional iconography of a 'you-are-here' arrow seen on tourist maps into three dimensions, to a tongue in cheek larger-than-human scale. Self consciously light-hearted, You are here turns the city into a full scale map, acting as a locator and a mechanism to celebrate a place.

 

"And then came the grandest idea of all! We actually made a map of the country, on the scale of a mile to the mile!”

“Have you used it much?” I enquired.

“It has never been spread out, yet,” said Mein Herr: “the farmers objected: they said it would cover the whole country, and shut out the sunlight! So we now use the country itself, as its own map, and I assure you it does nearly as well.”

From Sylvie and Bruno Concluded, by Lewis Carroll, 1893

 

You are here was originally developed for Cywaith Cymru Artwork Wales to participate in introducing the new National Waterfront Museum in Swansea in response to the traditional brief proposing to use art installations thought necessary to attract visitors from the car park to the highly visible new museum.

You are here was subsequently commissioned by Velocity for the 2014 Commonwealth games in Glasgow and was flying above the Merchant City Festival for two weeks.

You are here was most recently commissioned by SFAI to celebrate the opening of the new Fort Mason Campus. SFAI is commissioning artists over 2017/18 to share new works in, around, and beyond the building.

cywaith cymru / Artwork Wales
National Waterfront Museum
Velocity
San Francisco Art Institute